Most coaches live by following the rules.
Prosperous coaches break the rules.
Powerful coaches make a reputation by creating the rules.
Stop trying to be liked. You’re not here to be liked.
To be a 10 out of 10 for some, means you must be a 1 out of 10 for others. There’s no energy – or money – in being a 5 out of 10.
Be provocative. Share what you REALLY think, not what you believe people want to hear.
Stop waiting until you’re well known. Share your ideas now. One idea at a time. One person at a time.
Stop trying to fit in. Stand out, by serving, creating, and provoking people’s thinking. The price you pay is your willingness to feel uncomfortable. It’s a price worth paying.
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