Articles

I have written every day for the past 10 years. If you like to read, I've got your back - and I promise to challenge your thinking

Every Time I Raise My Fees I Feel Like a Fraud

A client who is a great coach asked me a question. Do I really need to fill my practice to raise my fees?

If you are new to coaching, I highly recommend filling your practice first because from that place it is far easier to raise your fees, when you do not ‘need’ a client. (I know far too many new coaches with high fees and no clients. And as we say in the book, a coach with no clients is not a coach!)

And there’s no single answer to this question. Several times over the past few years I have raised my fees because inspiration struck, I decided to play a bigger game or I simply wanted to.

What I found interesting is that almost every time I raised my fees I felt like a fraud. No one is going to pay me that… Until the first person does. And then I have the very same next thought every time, Well, that was just a fluke. No one else is going to pay that… Until they do. And only then do I begin to own my new fee. (Until the next time I choose to raise it, of course…)

The clue that my fee is too low has always been that too many people pay it without questioning it. The clue that my fee is too high has always been that too many people question it without paying it!

Over time, I have discovered that my fee has become a filter to weed out clients who are not truly committed to their vision, personal growth, professional development or their business. And for clients who are ready to invest I always let them know that coaching with me will cost a lot more than money. They will need to invest their time, energy, focus and commitment. And if they are ready to invest all that, well then we have the beginning of a Hell Yeah coaching agreement.

What is your biggest challenge around coaching fees?

Love. Rich

PS. It’s not too late to join Confidence In Action, you’ll receive the recording of the first live call, plus three bonus recordings: (1) How to Raise Your Fees. (2) The 5 Coaching Sales. (3) The Power of Commitment.

PPS. Take my Elite Coaching quiz today and uncover the #1 barrier to your coaching success.

 

PLUS, whenever you’re ready – here are 4 more ways you can become a world-class coach:

  1. Read 3 chapters of my next book, now and you’ll be first on the list to read it when it’s published.
  2. Become a Prosperous Coach. Join me in our flagship program, Project Kairos
  3. Become a Thought Leader, sought out by dream clients, at The 4PC Accelerator
  4. Master the power of Influence and build your own ultra-strong brand on my Deep Dive

 

Transforming world-class leaders into world-class coaches.
That’s what we do.

If this sounds like you, let’s talk and explore if working together is a good fit.

Learn more about ways to work together

<h2>Join the Deep Dive Waitlist</h2>

<form accept-charset="UTF-8" action="https://jk322.infusionsoft.com/app/form/process/5bc29e0421b01e24647c19a6050e234b" class="infusion-form" id="inf_form_5bc29e0421b01e24647c19a6050e234b" method="POST">
    <input name="inf_form_xid" type="hidden" value="5bc29e0421b01e24647c19a6050e234b" />
    <input name="inf_form_name" type="hidden" value="Web Form submitted" />
    <input name="infusionsoft_version" type="hidden" value="1.70.0.523259" />
    <div class="infusion-field">
        <label for="inf_field_FirstName">First Name *</label>
        <input id="inf_field_FirstName" name="inf_field_FirstName" placeholder="First Name *" type="text" />
    </div>
    <div class="infusion-field">
        <label for="inf_field_Email">Email *</label>
        <input id="inf_field_Email" name="inf_field_Email" placeholder="Email *" type="text" />
    </div>
    <div>
        <div>&nbsp;</div>
    </div>
    <div class="infusion-submit">
        <button class="infusion-recaptcha" id="recaptcha_5bc29e0421b01e24647c19a6050e234b" type="submit">Submit</button>
    </div>
</form>
<script type="text/javascript" src="https://jk322.infusionsoft.app/app/webTracking/getTrackingCode"></script>
<script type="text/javascript" src="https://jk322.infusionsoft.com/resources/external/recaptcha/production/recaptcha.js?b=1.70.0.523259"></script>
<script src="https://www.google.com/recaptcha/api.js?onload=onloadInfusionRecaptchaCallback&render=explicit" async="async" defer="defer"></script>
<script type="text/javascript" src="https://jk322.infusionsoft.com/app/timezone/timezoneInputJs?xid=5bc29e0421b01e24647c19a6050e234b"></script>
<script type="text/javascript" src="https://jk322.infusionsoft.com/js/jquery/jquery-3.3.1.js"></script>
<script type="text/javascript" src="https://jk322.infusionsoft.app/app/webform/overwriteRefererJs"></script>

Join the Deep Dive wait list

You will be notified when we open registration for the next Deep Dive