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Do you want followers or do you want clients?

The movie Casablanca is often referred to as one of the greatest films ever made. 

It’s a 1942 romantic drama, set during World War II, starring Humphrey Bogart and Ingrid Bergman in career-defining performances. 

But Humphrey Bogart was 5 ft 8 (173cm) and Ingrid Bergman was 5 foot 9 (175cm). So, during filming, he wore lifts during their scenes.

We all know what you see in the movies isn’t real but these days what you see in real life is often not real, too. 

Here’s a journalist filming a photoshoot on a fake private plane for the HBO documentary “Fake Famous.”

You can now rent a mansion for an afternoon for as little as $600, or a fake private jet studio for $49.99 an hour. And there are thousands of online tutorials that will teach you to pretend you are on an elaborate vacation, when you’re really just in your bedroom.

It’s no longer difficult to become “Instagram famous…” so you need to ask yourself a crucial question: 

Do you want followers or do you want clients?

If you want clients, wake up every morning and ask yourself two questions:

  1. Who can I serve today?
  2. What can I create today? 

I had a bracelet made to remind myself:

Serve one person.
Create one thing.

When I’ve done either, I turn over the bracelet – there’s a checkmark on the back – and I’m done for the day.

Love. Rich


PS. In the spirit of you can never tell them enough! Here are my favorite resources for you…

PPS. There are just 5 spots left to join me at my once-a-year 4PC Accelerator and become a Powerful Coach… Command fees beyond the range of most coaches. Become sought after by clients. Develop provocative ideas. Build a body of work. And learn from my special guest: my friend/coach/consultant, Daniel Priestley. Daniel has built successful multi-million dollar businesses in Australia, UK and Singapore. He is a best-selling author and he’ll be teaching us a tool that literally gets potential clients knocking at your door. That’s not hyperbole, I’ve been using it for over 5 years…

PLUS, whenever you’re ready – here are 4 more ways you can drastically increase your income and impact as a world-class coach:

  1. Join Project Kairos to truly master The Prosperous Coach Approach. Don’t miss out… 
  2. Join me on two of my most popular programs: In How to Coach a Superhero, you’ll learn how to coach highly successful clients and do high-level group coaching. In Money. Money. Money, you’ll handle your limiting beliefs around money, and become financially fearless. There’s a special price to join both…
  3. Join me for a desert coaching adventure – at The Deep Dive, in Dubai, this December – to sit on one of my legendary hot seats… Only 2 spots left.
  4. If you get high on exciting ideas and like to act fast, there’s a single spot left to become my Protegé. You’ll absolutely transform your coaching business (and yourself). It’s a two year commitment and a $100K investment. Or reserve the final spot for a Thinking Partnership in 2022. You’ll join my 1:1 client alumni – some of the most extraordinary and successful coaches and leaders out there – including, Mark Silverman, Sumi Krishnan, Kelly Ramon, Jennifer Gresham, Jackie Knechtel, Todd Buterbaugh, Helen MacMillan, Annabel Hands, Becky Strauss, Christina Berkley, Jeanine Becker, Vanessa Horn, Terrance Thames, Destin Gerek, Evelyne Brink, Chris Libutti, Townsend Wardlaw, Tatiana Poliakova, Sylvia Rhode-Liebenau, Sara Milne Rowe, Madelaine Vallin, Gisela Lowenstein, Tracey Russell, Patty Ivey.
Transforming world-class leaders into world-class coaches.
That’s what we do.

If this sounds like you, let’s talk and explore if working together is a good fit.

Learn more about ways to work together