I have written every day for the past 10 years. If you like to read, I've got your back - and I promise to challenge your thinking

“I got $7,000 of value BEFORE we began…”

Sometimes a simple message from a client makes all the hard work you put in seem SO worthwhile…

On March 31, Bobby sent the following message to Dan, my Coaching Journey Director:

Bobby got his money’s worth before he signed up to join my program. That was why he joined my program. 

Worry less about marketing, sales, differentiation or pricing and put your attention on how to increase the value you deliver. 

I don’t get paid to record my podcast every week. I don’t get paid to write two newsletters a week. I don’t get paid to run a Facebook group. It takes hours of my time to do all this. I don’t resent it. I love it. I haven’t stopped creating articles and posts and videos and audios for almost 15 years. 

Here’s an experiment: Forget the ebook you’re writing or the website you’re creating. Forget SEO optimization, Google AdWords or Facebook ads. 

For the next 30 days pour your attention into serving others. Watch what happens… 

Here’s the follow up message I received from Bobby after less than 2 months in Transition Excellence:

If you want to be mentored by me to create your next client, join me in Transition Excellence or Project Kairos

In both we’re focused on 3 things: 

  1. Increasing your professional self esteem. 
  2. Increasing your confidence in Creating Clients. 
  3. Increasing your confidence and impact in Deep Coaching.

The difference between Project Kairos and Transition Excellence is basically the length and depth of time you get to spend with me. 

PK runs for an entire year. And I’m your only mentor. TE runs for 6 months and you’ll be taught partly by me and partly by a member of my team.

If you want more high caliber clients… If you want more referrals… If you want to raise your fees… If you want to get better at making powerful proposals… If you want to launch a group coaching program… If you want a new coaching menu… If you want to improve your coaching skills… We’ve got your back. 

Find out if you have what it takes to be a Prosperous Coach… Take my Coaching Excellence Scorecard. Discover how you rank in Confidence, Coaching Skills and Client Creation Skills… 

Love. Rich 


PS. Exciting News… The acclaimed 90 Day Money Game is making its grand return! For 16 years, this unique Client Creation game has been the secret weapon for the world’s top coaches ready to create their next client. Now, it’s your opportunity to join the ranks… 


PLUS, whenever you’re ready – here are 4 more ways you can amplify your coaching impact and income: 

  1. The Coaching In Challenging Times Playbook. The year ahead is likely to be volatile and uncertain, which is why this playbook has been downloaded by tens of thousands of coaches…  
  2. Our Intensives have sold out for over a decade. Secure your spot now – 101 tickets have already been claimed. Choose between The Virtual RLI to unlock the secrets to a thriving coaching business. Or Join me at The Santa Fe RLI – our first in-person Intensive in 5 years, bundled with complimentary Virtual RLI access.
  3. Rich Litvin RAW! Dive into over 40 hours of my immersive coaching content, accessible anytime, anywhere. It’s like having a coaching seminar in your pocket!
  4. The Thinking Partnership: This is beyond coaching – it’s exclusive and personal support. One of my clients is a former international boxer turned elite coach, another is the founder of a global therapy school. I provoke your thinking, you take action, and your life and business transforms. One spot available.  

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