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💥 I’ll Pay You $1,500 for every NO you receive!

Imagine this: I offer you $1,500 for every “NO” you get from a potential client. Intriguing, right?

How would this shift your approach as you develop your coaching practice, one conversation at a time?

Facing a “NO” can be tough. Hearing two NOs feels daunting, and three seems nearly impossible.

This is where most coaches give up, halting the growth of their coaching business. But have you ever considered the value of each “NO”?

Let’s break it down:

If you get one NO a week for a year, that’s 52 NOs.
If you make $52,000 that year, each NO is essentially worth $1,000.
If you make $78,000, each NO is now valued at $1,500.
And if you make $104,000, each NO is now valued at $2,000…

Eager to boost your income? Start embracing more “NOs”.

Here’s how to quantify how much your NOs were worth last year:

Your total earnings last year (pre-tax) = [A]
Number of “NOs” collected = [B]
Your earnings per “NO” = [A] / [B]

When I assigned this exercise to my clients, their insights were remarkable.

One realized they earned around $20,000 per “NO”.
Another found that each time they reached out to someone – whether or not the client responded – they effectively generated $1,100.

Do the calculation and email me to let me know how much each NO you received last year was worth to you…

Love. Rich

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What I’m actually thinking, written for coaches with elite clients – or those on their way. Always provocative. 16,000+ readers. For 17 years.

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