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January 7, 2022 • Rich Litvin

4 rules for pricing your coaching

There are four rules for pricing your coaching: 

  1. Charge 20% more than you feel comfortable to ask. That way, if they say yes, you won’t kick yourself for not asking for more. 
  2. Create a menu with 3 items. When someone asks what it’s like to work with you, you can respond, “There are 3 ways that clients usually work with me. Would you like to know a little more about that?” Here are 3 items you could have on a menu (a) Concierge Trusted Advisor—one year, (b) Thinking Partnership—5 months (c) Pick My brain—60 minutes. 
  3. The less time people spend with you should cost significantly more, per hour. But always price them as a package and not by the hour. 
  4. Put a $1,000 cheeseburger on your menu. eg. Having me as a Concierge Trusted Advisor is a $185K investment. It’s like having a concierge medical service. I’m there for you when you need support. 

Which rule do you need to work on most, right now?

Love. Rich 

 

PS. It’s not too late to join Confidence In Action, you’ll receive the recording of the first live call, plus three bonus recordings: (1) How to Raise Your Fees. (2) The 5 Coaching Sales. (3) The Power of Commitment.

PPS. Take my Elite Coaching quiz today and uncover the #1 barrier to your coaching success.

 

PLUS, whenever you’re ready – here are 4 more ways you can become a world-class coach:

  1. Read 3 chapters of my next book, now and you’ll be first on the list to read it when it’s published.
  2. Become a Prosperous Coach. Join me in our flagship program, Project Kairos. 
  3. Become a Thought Leader, sought out by dream clients, at The 4PC Accelerator. 
  4. Master the power of Influence and build your own ultra-strong brand on my Deep Dive. 

 

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